Brand Identity
Everything you need for your brand’s “visual identity”.
Your logo is an obvious part here, but also colour palettes, typography/fonts, shapes and styles all help to make things consistent. Consistency is what will help people recognise and trust you.
We’ll build a brand together that reflects your company and speaks to your intended audience. I start out with stylescapes, a kind of mood board to make sure we’re talking the same visual language. I’ll listen to what works for you and advise on what’s good practice, what competitors do and how you might be different.
I’ll sketch up ideas and we’ll discuss them and make choices to build your logo, colour scheme and set the tone for your brand. This is a collaborative process. Your brand should be something you’re proud to show off and speak about, and keep for a long time.
When you’re happy, I’ll make all the assets your specific project needs, like social media profile images and covers, social media templates, logos in different formats and stationery.